Provide concepts of a media kit that announces the arrival of a new brand from the Harpoon family. 4 new UFO flavors. Agency was allowed to keep an even number of product. The agency also likes the dimensions and the art of the cans. We feel strongly that some concepts go better with cans but can be switched to bottles if need be. Need to include a plus up premium item within kit.
Stay within a $35-50 range through materials, special inks, structures and unusual reveals/windows.
SPACE BRANDED BRIEFCASE
UFO ADVENTURE
UFO LUNAR